Alexander & Co. is an executive search and consulting practice for creative leadership.

We place the people, and advise the brands, that shape how the world's most admired names look, feel and grow.
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Founder-led, discreet and global.
Established 2009.

Executive search and consulting for creative leadership in fashion, luxury, beauty and design.

Louis Vuitton · Head of Menswear Design
VitraHaus at dusk
Vitra · Chief Creative Officer
Haus Labs · Chief Image Officer
Selected Work
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Consulting

We help leadership teams and investors build commercial organisational structure, strengthen creative credibility, and deliver talent solutions sharpening authority, decision-making and execution so the organisation scales with efficiency and creative precision.

For more information or to discuss how we can help you please contact us.

Our Solutions

Organisation Design & Operating Model

We design team structures and roles that sharpen enterprise leadership and organisational dynamics with clear authority and decision rights resulting in commercial growth outcomes.

Organisational Design: HeadquartersOrganisational Design: FunctionalOrganisational Design: Regional / SubsidiaryOrganisational Design: Role Design
Creative Leadership

Creative authority is a commercial lever unlocking growth. When a company needs revival, the real work is resetting creative vision that reconnects the brand's heritage and design codes with today's zeitgeist. We build the framework that translates to commercial growth outcomes.

Creative Leadership: Executive Creative VisionCreative Leadership: Product CategoryCreative Leadership: Brand Image Strategy
Leadership & Talent

We help businesses de-risk leadership decisions by assessing capability, talent mapping industries and functions, and building succession and leadership plans aligned to future strategy for optimal growth.

Talent AssessmentTalent MappingSuccession PlanningLeadership Planning
Insights
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Lewis Alexander, Founder

Lewis Alexander

Founder & Principal

Overview

Lewis Alexander founded Alexander & Co. in 2009. He advises founders, CEOs, boards and investors across luxury, fashion, beauty and design on creative leadership and the organisation around it, with one aim: growth.

Experience

Over twenty years, Lewis has appointed Chief Creative Officers, Chief Design Officers, CMOs and Brand Directors at some of the world's most culturally significant brands, and designed the organisations that make those appointments perform. Clients have included Louis Vuitton, Bottega Veneta, Vitra, Haus Labs by Lady Gaga, Diesel, Byredo and Diptyque.

Results

Lewis's work is characterised by its commercial underpinning. Every appointment and every consulting engagement is structured to drive margin and growth, and the hires and organisational changes he has led have delivered revenue uplifts of between 20% and 160%. At Saint Laurent, he was part of the team that grew the business from €300M to €800M through a new creative organisation.

Expertise

  • Creative leadership search: CCO, CDO, CMO, Creative Director, Image Director

  • CEO–Creative Director structure and succession

  • Creative leadership strategy and new C-suite role definition

  • Organisational design and operating models

Writing

Contributor to The Business of Fashion and The Observer on creative leadership, neurodiversity in the workplace and the future of the luxury industry.

Contact

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Based in London. Operating globally.